Tri-Krunch

A user-friendly cereal packaging design.

Fun educational segment

Allows children to interact with the word search on the packaging during breakfast time.

Airtight lid

Consumers would not need to store the cereal in additional containers.

Protects freshness and crunchiness of the cereal.

Packaging graphics

Quirky placement of the mascots of

"Froot Loops" and "Rice Krispies".

The additional transparent film was added to allow consumers to gauge portion size.